The Problem
Organic growth was limited by manual content production and poor coverage of high-intent long-tail searches.
The Hypothesis
A programmatic, SSR-based SEO architecture will drive qualified organic traffic and increase registrations at scale.
The Decision
Built an automated SEO platform using Drupal + Gatsby (SSR) with dynamic metadata, schema, internal linking and 6-language support.
Retrospective
Introduce stricter keyword governance earlier to reduce iteration on cannibalization and indexation issues.
🤖 AI Logic Check
Analysis for this specific engineering logic: